Franchise Maven Mastermind
I teach successful executives how to build wealth through franchise ownership—the right way. Not by hoping and guessing, but by mastering the due diligence that protects six-figure investments.
Overwhelmed by franchise options? Confused by FDD documents? Terrified of losing six figures on the wrong choice?
You're not alone—and there's a solution.
I'm Greg Mohr
Wall Street Journal Bestselling Author | The Only Book Solely About Franchising to Hit WSJ Bestseller List
You don’t need another sales pitch — you need a roadmap
You've Worked Too Hard to Gamble Your Future on a Franchise Mistake
You've spent decades building your career, your reputation, and your savings.
You're ready for the next chapter—more control, more time freedom, more wealth.
Franchising makes sense on paper. But when you start researching, you feel:
❌ Overwhelmed by hundreds of brands and conflicting information
❌ Confused by 300-page FDD documents filled with legal jargon
❌ Paralyzed by the fear of making a $300,000+ mistake
❌ Frustrated that no one is teaching you HOW to investigate properly—just trying to sell you their "perfect franchise"
Sound familiar? You're in the right place.
Here's What Makes This Different:
There are excellent franchise consultants out there. But here's what's often missing: independent due diligence education.
Even with the best consultant, YOU need to know how to read an FDD, analyze financials, spot red flags, and validate the opportunity independently. Because at the end of the day, YOU'RE signing the agreement and investing your capital.
The Mastermind teaches you those investigation skills—so you can work confidently with consultants, validate opportunities from any source, and make decisions based on your OWN expert analysis, not just someone else's recommendation
This Isn't for Everyone—It's for YOU
It is the same system I have used to place over 300 people into over 600 franchise territories
over the 12 years I have been doing this
You're not looking for a side hustle.
You're not chasing the latest trend.
You're not hoping to "get rich quick."
You're a serious professional who:
✓ Has already achieved success in your career
✓ Understands the value of expert guidance and education
✓ Is ready to invest in knowledge before investing capital
✓ Wants to build legacy wealth, not just replace a paycheck
✓ Refuses to make emotional decisions with your hard-earned money
✓ Values strategy, due diligence, and making informed choices
If that's you, keep reading.
This could be the most important decision you make this year.
My Story
I’m Greg Mohr. I’m a two-time Wall Street Journal bestselling author, franchise consultant, and founder of Franchise Maven.
Like many of the people I now work with, I once felt stuck in the corporate grind. I wanted freedom, but the path forward wasn’t clear. When I discovered franchising, it changed my life. It gave me a way to build wealth, design my own schedule, and create the lifestyle I actually wanted.
Since then, I’ve dedicated my career to helping others do the same. Over the years, I’ve guided hundreds of executives, investors, and entrepreneurs in finding the right franchise fit.
I’ve built a reputation for making the confusing world of 4,000+ franchise opportunities simple, clear, and actionable. My clients know me for my honesty, deep industry knowledge, and ability to cut through the noise so they can focus on opportunities that align with their goals, lifestyle, and financial vision.
That’s why I created the Franchise Maven Mastermind: to give professionals the structure, tools, and supportive community I wish I’d had when I was first navigating the franchise world.
Apply today to see if the Franchise Maven Mastermind is the right fit for your franchise journey.
After years in corporate America, I thought I understood business.
I was wrong about franchising.
I made mistakes. I learned hard lessons. And I watched brilliant people—doctors, lawyers, executives with MBA degrees—lose hundreds of thousands of dollars on franchises that were completely wrong for them.
Not because they weren't smart enough.
Because they didn't have the right education before they signed.
The Moment That Changed Everything:
People that I have not worked have come to me over the years asking me for a franchise attorney to help them get out of a franchise. I always ask them "what was your due diligence like?", invariably they have always missed a few steps that could have saved them hundreds of thousands of dollars.
Why? Because they didn't know the questions to ask BEFORE they signed the Franchise Disclosure Agreement.
That day, I made it my mission:
No one with ambition, capital, and a dream should ever fall into that trap again.
That's why I wrote the only Wall Street Journal bestselling book solely about franchising—and why I created the Franchise Maven® Mastermind.
I've Been Where You Are—And I've Seen Too Many Smart People Lose Everything
Introducing: The Franchise Maven® Mastermind
The High-Level Educational Program That Teaches You to Investigate and Evaluate ANY Franchise Opportunity with Complete Confidence
"We Don't Sell Franchises. We Teach You How to Think Like an Insider."
Most franchise consultants make money when you sign with a brand they represent.
This group is not that.
We teach you how to independently investigate and evaluate ANY franchise opportunity—so you're never at the mercy of salespeople, marketing hype, or conflicts of interest.
What It Is:
The Franchise Maven® Mastermind is a 12-month transformational educational experience designed for serious executives and investors who are committed to making smart, strategic franchise decisions.
This isn't a generic business course.
This isn't "franchise basics."
This is insider knowledge that most consultants will never share with you—because it would hurt their commissions.
What You'll Gain:
→ Expert knowledge on franchise models, financial analysis, and due diligence
→ Insider frameworks for evaluating any franchise opportunity
→ Peer accountability with other successful professionals on the same journey
→ Lifetime access to resources, tools, templates, and ongoing support
→ Confidence to make decisions based on data, not emotion
The Result:
You make confident, strategic investment decisions—decisions that build wealth instead of drain it.
You'll never wonder "Did I make the right choice?"
You'll KNOW.
What You Get Inside the Franchise Maven® Mastermind
This Isn't Just Education—It's Transformation
📚 Expert-Led Live Training Sessions
What it is: Twice Monthly live workshops covering franchise investigation, financial modeling, FDD analysis, and due diligence strategies.
Why it matters: You gain clarity on franchise evaluation in weeks, not years. No more confusion. No more guesswork. Just proven frameworks you can apply immediately.
📊 Real FDD Breakdowns & Analysis Templates
What it is: We dissect real Franchise Disclosure Documents line by line, showing you exactly what to look for in all 23 Items.
Why it matters: You save hundreds of hours of research and avoid costly mistakes by knowing which sections matter most and which red flags to spot instantly.
💰 Financial Modeling Tools & ROI Calculators
What it is: Customizable Excel templates and calculators for projecting realistic franchise financials, analyzing Item 19 data, and stress-testing scenarios.
Why it matters: You make data-driven decisions with confidence instead of relying on emotional guesses or the franchisor's rosy projections.
🚩 Insider Red Flag Indicators & Checklists
What it is: Proprietary checklists revealing what to look for in litigation history, Item 20 turnover rates, franchisor financial health, and contract terms.
Why it matters: You spot problems BEFORE you invest—not after you've signed a 10-year agreement and handed over six figures.
👥 Group Mentorship & Peer Accountability
What it is: A small, exclusive community of executives and investors who meet regularly to share research, ask questions, and hold each other accountable.
Why it matters: You learn alongside other successful professionals who understand your goals, challenge your thinking, and keep you on track.
♾️ Lifetime Access to Resources & Updates
What it is: Ongoing access to all course materials, templates, recordings, and future content updates as franchise laws and trends evolve.
Why it matters: This education compounds over time. You're not just prepared for your first franchise—you're set for life.
📞 Direct Access to Expert Guidance
What it is: Office hours, Q&A sessions, and the ability to get YOUR specific questions answered—not generic advice.
Why it matters: You get personalized guidance on the exact franchises you're considering, tailored to your situation, goals, and risk tolerance.
🤝 Exclusive Networking & Partnership Opportunities
What it is: Build relationships with like-minded investors, potential business partners, and a network of people who've been where you are.
Why it matters: Some members have partnered on franchise investments together. Others have built lasting business relationships. This community opens doors.
Bottom Line Statement:
The Franchise Maven® Mastermind gives you everything you need to investigate, evaluate, and confidently invest in franchises—without the guesswork, overwhelm, or fear.
Trusted by Executives, Investors, and Industry Leaders
📕 Wall Street Journal Bestselling Author (twice)
Real Freedom - The only book solely about franchising to hit the Wall Street Journal Bestseller list.
I first heard about Greg while listening to Bigger Pockets Money podcast. I became very intrigued with the idea of starting my own franchise so I contacted Greg. He was great in guiding us towards a franchise that would work best for our future goals, lifestyle, and background. We are 6 months into the process and couldn’t have done it without Greg’s help and direction! I highly recommend working with Greg if you’re interested in getting started with a franchise of your own!
Greg is a true professional who cares about helping people find the right venture. From the first interaction with Greg I knew I was in good hands because of his thoughtful approach and curiosity to understand who he is working with. This was in stark contrast to other franchise consultants I talked to. Ultimately, I decided a franchise wasn't the right thing for me at this time in my life, and Greg was not only understanding but wished me the best of luck and offered to help however he could. If I ever want to restart my search Greg will be my first call.
We are incredibly grateful to Greg for guiding us through the process of exploring franchise ownership and ultimately helping us discover the perfect fit with Senior Helpers. From our very first conversation he brought clarity, insight, and a deep understanding of the franchise landscape. What stood out most was his ability to truly listen to our goals and tailor opportunities that aligned with our values, lifestyle, and long-term vision. He provided thoughtful guidance every step of the way. If you’re considering franchise ownership and want someone who is knowledgeable, responsive, and genuinely invested in your success, we highly recommend working with him!
Greg was an amazing help. I talked to a few franchise representatives and Gregory stood out. no sales, just good honest help
Greg is incredibly easy to work with and helped me achieve my franchise ownership ambitions. He was never pushy and answered all my questions. If you are even thinking about franchising and knowing the different facets of it please reach out to him. Highly recommended
I had the pleasure of hosting Greg on my podcast and in subsequent conversations, my wife and I decided to work with him to guide us on our journey to acquiring our first franchise. Greg was reliable, consistent, patient, and informative throughout the process, ultimately leading us to acquire the right franchise. I would highly recommend Greg for franchise consultation.
Your Questions, Answered
Q: How is this different from franchise consultants?
A: We teach you how to think like an insider so you can evaluate ANY franchise opportunity with confidence—whether we've ever heard of it or not.
Q: What if I'm not sure which franchise to pursue yet?
A: Perfect! That's exactly when you SHOULD join. The Mastermind teaches you the investigation framework FIRST, so when you do find a franchise you're interested in, you'll know exactly how to evaluate it. Most people I work with start with me before they've picked a brand—and that's actually the ideal time.
Q: How much time does this require?
A: Plan for 2 hours per month for live sessions, plus time to review materials and do your own franchise research. This is designed for busy professionals—everything is recorded if you can't attend live, and you can go at your own pace.
Q: Is this right for someone who's never owned a business?
A: Absolutely. Many of the people I work with are corporate executives or professionals making their first move into business ownership. That's actually why this education is so critical—you need to know what you don't know. We teach you everything from the ground up.
Q: What's the investment?
A: The Franchise Maven® Mastermind is a premium educational experience designed for serious executives and investors. Because we offer personalized pathways and flexible payment options, we discuss the specific investment during your clarity call.
What I can tell you: This 12-month program costs a fraction of what ONE wrong franchise decision would cost you—and has already helped my clients save (or earn) hundreds of thousands of dollars.
If you're serious about investigating franchises the right way, the ROI is undeniable.
Q: What if I can't attend the live sessions?
A: Every session is recorded and available in the member portal within 24 hours. You'll also have access to transcripts, templates, and resources. While we encourage live participation for the Q&A and community benefit, you can absolutely succeed going through the recordings.
Q: Do you help me pick a specific franchise?
A: We teach you HOW to evaluate and investigate any franchise. We don't pick for you—because that would defeat the purpose of independent due diligence. However, we will guide you through analyzing the specific franchises you're considering and help you spot red flags or validate opportunities.
Note - I have been helping people pick franchises for 12 years. I can help you with that if you so choose. Entirely up to you but not the intent of this course.
Q: What if I've already invested in a franchise?
A: The Mastermind is designed for pre-investment education. However, if you're in the early stages or considering additional franchise units, the training can still be valuable for understanding your existing agreement and making better decisions going forward.
This Is Your Moment—Stop Guessing. Start Knowing.
If you're ready to learn how to analyze any franchise like a pro...
If you're ready to make confident, strategic investment decisions—decisions that build wealth instead of drain it...
If you're ready to stop relying on salespeople and start trusting your own expertise...
Then I invite you to join the Franchise Maven® Mastermind.
The Promise:
This is where knowledge becomes leverage.
And leverage creates freedom.
What Happens Next:
When you apply and schedule a call:
We'll review your application to ensure this is a good fit
You'll speak with me to discuss your goals and answer questions
If it's a mutual fit, we'll get you enrolled and you'll receive immediate access to the member portal